RevenueCat vs Adapty Comparison

Subscription infrastructure leader, free up to $0-5k MRR

VS
Adapty

Paywall + A/B test-focused subscription SaaS

8 min readiOS

Quick Verdict

For mature subscription infrastructure with a large community → RevenueCat. For paywall A/B testing and marketing attribution → Adapty. Both offer a free tier, so test against your specific use case — for enterprise needs, RevenueCat is the more proven choice.

RevenueCatAdapty
Read the full verdict

Score Comparison

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Detailed Scoring

Detailed Scoring: RevenueCat and Adapty — category-by-category scores out of 10
CategoryRevenueCatAdapty
Performance
9/10
8/10
Ease of Learning
9/10
9/10
Ecosystem
10/10
7/10
Community
10/10
7/10
Job Market
9/10
6/10
Future-Proof
9/10
8/10

Pros & Cons

RevenueCat

Pros

  • 10+ years mature, enterprise battle-tested
  • Unified iOS StoreKit 2 + Google Play Billing v7 support
  • Open-source SDK (MIT license)
  • Dashboard analytics — customer, cohort, LTV
  • Robust webhook ecosystem
  • RevenueCat Paywalls (UI builder, 2024+)
  • Experimentation platform (A/B pricing)
  • Free tier for $0-10k MRR (indie-friendly)

Cons

  • Pricing kicks in above the 1% of MRR threshold
  • Paywall builder is newer (2024), with a feature gap versus Adapty
  • Mild vendor lock-in (mitigated by the open SDK)
  • Advanced enterprise features (custom pricing tiers) are premium

Best For

Indie developers and startups (<$50k MRR)Parallel iOS + Android developmentSubscription-first business modelsData-driven experimentationMulti-platform attribution tracking

Adapty

Pros

  • Paywall Builder — no-code, with 2x better conversion testing
  • Paywall and pricing A/B testing built in from day one
  • Deep integration with Branch, AppsFlyer, Amplitude
  • Mature attribution analytics
  • Webhooks with real-time events
  • Free tier for $0-10k MRR
  • No-code paywall deployment (no app update needed)
  • Growing ecosystem, backed by serious 2024 investment

Cons

  • Pricing at 1.5% of MRR (higher than RevenueCat's 1%)
  • Smaller community, less Stack Overflow coverage
  • Enterprise features are less mature
  • Newer iOS SDK — some edge cases favor RevenueCat

Best For

Conversion-focused apps (heavy paywall A/B testing)Apps where marketing attribution is criticalApps needing no-code paywall updatesDating, education, and gaming (paywall-centric)Teams already in the Amplitude/Branch ecosystem

Code Comparison

RevenueCat
import RevenueCat

Purchases.configure(withAPIKey: "pk_xxx")

let offerings = try await Purchases.shared.offerings()
if let pro = offerings.current?.package(identifier: "monthly") {
    let result = try await Purchases.shared.purchase(package: pro)
    if result.customerInfo.entitlements["pro"]?.isActive == true {
        // Grant pro access
    }
}
Adapty
import Adapty

Adapty.activate("public_key_xxx")

let paywall = try await Adapty.getPaywall(placementId: "main_paywall")
let products = try await Adapty.getPaywallProducts(paywall: paywall)

if let monthly = products.first(where: { $0.skuId == "monthly" }) {
    let result = try await Adapty.makePurchase(product: monthly)
    if result.profile.accessLevels["pro"]?.isActive == true {
        // Grant pro
    }
}

Conclusion

For mature subscription infrastructure with a large community → RevenueCat. For paywall A/B testing and marketing attribution → Adapty. Both offer a free tier, so test against your specific use case — for enterprise needs, RevenueCat is the more proven choice.

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FAQ

Frequently Asked Questions

Moderate. Swapping SDKs takes about a week, webhooks need reconfiguring, and entitlement mapping is required. Exporting user data via a third party is mandatory.

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